The elaboration likelihood model of persuasion — Advances in Experimental Social Psychology

{
  "DOI": "10.1016/S0065-2601(08)60214-2",
  "page": "123-205",
  "type": "chapter",
  "title": "The elaboration likelihood model of persuasion",
  "author": [
    {
      "given": "Richard E.",
      "family": "Petty"
    },
    {
      "given": "John T.",
      "family": "Cacioppo"
    }
  ],
  "editor": [
    {
      "given": "Leonard",
      "family": "Berkowitz"
    }
  ],
  "issued": {
    "date-parts": [
      [
        1986
      ]
    ]
  },
  "volume": "19",
  "publisher": "Academic Press",
  "container-title": "Advances in Experimental Social Psychology",
  "publisher-place": "New York"
}